libros design 📌👜

El camino del artista / The Artist's Way (Spanish Edition)

Julia Cameron · 2018

Photographers on Photography

Henry Carroll · 2022

Through a carefully curated selection of quotations, images and interviews, Photographers on Photography reveals what matters most to the masters.<br/><br/>With enlightening text by Henry Carroll, author of the internationally bestselling Read This If You Want To Take Great Photographs series, you'll discover how the giants of the genres developed their distinctive visual styles, the core ideas that underpin their practice and, most importantly, what photography means to you.

El Pensamiento Lateral

Edward De Bono

A Dictionary Of Color Combinations

Various · 2011

Sanzo Wada (1883-1967) was an artist, teacher, costume and kimono designer during a turbulent time in avant-garde Japanese art and cinema. Wada was ahead of his time in developing traditional and Western influenced colour combinations, helping to lay the foundations for contemporary colour research. Based on his original 6-volume work from the 1930s, this book offers 348 color combinations, as attractive and sensuous as the books own design.

El acto de crear / The Creative Act: A Way of Being (Spanish Edition)

Rick Rubin · 2024

Graphic Design: The New Basics Second Edition, Revised and Expanded

Ellen Lupton, Jennifer Cole Phillips · 2015

Roba Como Un Artista

Diseño de logos. La guía definitiva para crear la identidad visual de una marca. Segunda Edición

David Airey · 2019

¿Quién necesita el diseño de la identidad de marca? Todas y cada una de las compañías que existen. ¿Y quién proporciona el servicio? ¡Usted! ¿Pero cómo conseguir clientes importantes? ¿Y cómo conseguir que su trabajo siga marcando la diferencia en una profesión en constante evolución como es el diseño? Si se parece a David, uno de sus objetivos como diseñador será el aumentar su pericia para poder atraer a los clientes con los que quiere trabajar. Así que resulta fundamental seguir aprendiendo y creciendo. Escrita con un lenguaje claro y sencillo, David Airey presenta una completa guía para diseñadores y clientes que quieran comprender en qué consiste el proceso de creación de un logo de principio a fin. Se trata de una obra moderna que incluye desde los bocetos iniciales hasta el resultado final de diseños magníficos, acompañándolo todo con anécdotas reales de proyectos de diseñadores de éxito (como Paula Scher, diseñadora de los logotipos de Citi y Microsoft Windows, o Lindon Leader, creador de la identidad actual de FedEx), así como mostrando el trabajo de los principales estudios de diseño actuales, incluyendo Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, y muchos más. Cuando termine de leer este libro, estará preparado para salir, conseguir sus propios clientes y crear sus propias identidades de marca icónicas.

Design as Art

Bruno Munari · 2019

An illustrated journey into the artistic possibilities of modern design, by the enfant terrible of Italian art and design for most of the twentieth century<br/><br/>A Penguin Classic<br/><br/>Bruno Munari was among the most inspirational designers of all time, described by Picasso as “the new Leonardo.” Munari insisted that design be beautiful, functional and accessible, and this enlightening and highly entertaining book sets out his ideas about visual, graphic and industrial design and the role it plays in the objects we use everyday. Lamps, road signs, typography, posters, children's books, advertising, cars and chairs—these are just some of the subjects to which he turns his illuminating gaze.

Graphic Design Play Book: An Exploration of Visual Thinking (Logo, Typography, Website, Poster, Web, and Creative Design)

Sophie Cure, Barbara Seggio · 2019

<b>'Truly something that's just a beautiful, slick, and very enjoyable little publication' – <i>CreativeBoom</i><br><br>"<i>Graphic Design Play Book</i> features a variety of puzzles and challenges, providing a fun and interactive way for young visual thinkers to engage with the world of graphic design" – <i>Eye</i></b><br><br>Understand how graphic design works and develop your visual sensibility through puzzles and activities!<br><br>An entertaining and highly original introduction to graphic design, the <i>Graphic Design Play Book</i> uses puzzles and visual challenges to demonstrate how typography, signage, logo design, posters and branding work.<br><br>Through a series of games and activities, including spot the difference, matching games, drawing and dot–to–dot, readers are introduced to graphic art concepts and techniques in an engaging and interactive way. Further explanation and information is provided by solution pages and a glossary, and a loose–leaf section contains stickers, die–cut templates, and coloured paper to help readers complete the activities.<br><br>Illustrated with typefaces, poster design and pictograms by distinguished designers including Otl Aicher, Pierre Di Sciullo, Otto Neurath and Gerd Arntz, the book will be enjoyed both by graphic designers, and anyone interested in finding out more about visual communication.<br><br><b>An excerpt from the book:</b><br>How many ways are there of saying 'hello'? Probably a zillion. And there are surely just as many ways of writing it. In CAPITALS, and with an exclamation mark ! Or with a question mark ? Or maybe both ?! As a tiny black word in the middle of a white page; or with large, multi–coloured, dancing letters ; maybe with a simple shape or an image.<br><br>Being interested in graphic design means looking at and understanding the world around us. And being aware of the multitude of signs that shape our daily life day after day and freight it with meaning – whether it's a stop sign, a cornflakes packet, a psychedelic album cover, a seductive headline on the cover of a magazine, the more subtle typography of a page in a novel, a flashing pharmacy sign or the credits of a sci–fi film.<br><br>Thinking about this plethora of signs was what led us to conceive this introduction to graphic design as a collection of beacons and benchmarks – as a toolbox for exploring and learning in a simple and intuitive way through play, alone or with others, whether you're a child or an adult. These are experiments, a series of suggestions, with no right or wrong answers.<br><br>The four sections of this book – typography, posters, signs, identity – are all invitations to dive in, explore and let your eyes and your hands take you on a voyage of discovery! – <b>Sophie Cure and Aurélien Farina</b>

Modern Monograms 1310 Graphic Designs

Kiyoshi Takahashi · 1985

The Branding Method: How to create powerful, unique and best selling brands + 25 step by step marketing tools

Carolina Kairos · 2023

The Book of Colour Concepts. 45th Ed

Alexandra Loske · 2025

Roba como un artista

Austin Kleon · 2013

Logo, revised edition

Michael Evamy · 2020

Modern Architecture and Interiors

Adam Stech · 2020

Radical Architecture of the Future

Beatrice Galilee · 2021

How Design Makes Us Think

Sean Adams · 2021

Iconic Product Design

Wolfgang Joensson · 2020

New York School of Interior Design: Home

Ellen S. Fisher, Jen Renzi · 2018

Atlas of Furniture Design

Mateo Kries, Jochen Eisenbrand · 2019

Japanese Design Since 1945

Naomi Pollock · 2020

1000 Design Classics

Phaidon Editors · 2022

Design

Dk Publishing · 2015

Trademarks & Symbols of the World

Yasaburō Kuwayama · 1987

Rick Owens: Furniture

Rick Owens · 2017

Design of the 20th Century

Charlotte Fiell, Peter Fiell · 2012

Logo Modernism

Jens Müller, R. Roger Remington · 2015

Curating Capitalism: How Art Impacts Business, Management, and Economy (Sternberg Press / Experiments in Art and Capitalism)

Pierre Guillet De Monthoux · 2022

Product Description How art impacts management, drawing from stories told by internationally known contemporary curators, artists, critics, and philosophers. Curating has evolved into much more than creating interesting exhibitions, promoting artists, and selling artwork. Art worlds have fused with business worlds and transformed capitalism from the inside out. To "curate capitalism" implies new ways of management that go far beyond the simple commercialization of art and artist. Today, art and the artist inspire business. While some of Curating Capitalism can be traced back to the German Artist Joseph Beuys’ declaration that Art=Capital and American Andy Warhol’s vision of a capitalistic "Business Art," it takes the insights of independent curators to upscale and intellectually articulate these ideas.  About the Author Pierre Guillet de Monthoux directs the Stockholm School of Economics Art Initiative where he is professor at its Center for Arts, Business, and Culture. He has held professorships in general management at Stockholm University, Sweden, and in philosophy and management at Copenhagen Business School, Denmark. He is docent at Åbo Akademi, Finland, and currently teaches at Artem Nancy in France.

Curator Conversations

Tim Clark · 2021

Japanese Art After 1945: Scream Against the Sky

Alexandra Munroe · 1996

An illustrated survey of Japanese avante-garde art since 1945. It discusses some 200 works, including painting, sculpture, photography, performance, video, film and installation art, by more than 100 artists, including rebellious groups such as the Gutai and Mono-ha.

Sanrio Design: The 70s and 80s

Sweet Design Memories Sanrio Days

Mana Takemura · 2008

Sanrio Sanrio Days Days (Sweet Design Memories)

Why Fonts Matter

Sarah Hyndman · 2016

We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make? This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations.

Graphic Design Rules: 365 Essential Design Dos and Don'ts

Tony Seddon, Sean Adams, Peter Dawson, John Foster · 2020

DON'T use comic sans (except ironically!) but DO worship the classic typefaces like Helvetica and Garamond. <i>Graphic Design Rules</i> is a handy guide for professional graphic designers, students, and laymen who incorporate graphic design into their job or small business. Packed with practical advice, this spirited collection of design dos and don'ts takes readers through 365 rules like knowing when to use a modular grid—and when to throw the grid out the window. All designers will appreciate tips and lessons from these highly accomplished authors, who draw on years of experience to help you create good design.

El poder de los memes: Ideología, discurso e intertextualidad

Bradley E. Wiggins · 2024

¿Qué es un meme? ¿Cómo funciona y cuál es su verdadero impacto en las redes sociales? Estas son algunas de las preguntas que Bradley E. Wiggins se propone responder en El poder de los memes, donde analiza el modo en que este nuevo género de comunicación en línea se produce, difunde y viraliza. Entre el humor, la cultura pop, la crítica política e incluso el arte, los distintos estudios de caso revelan que los memes no solo aportan un nuevo sentido con cada remezcla, sino que además imponen una práctica discursiva que construye espacios de identidad. De esta manera, la ideología, la semiótica y la intertextualidad se conjugan en el análisis de Wiggins para abordar estos artefactos de la cultura digital participativa que integran nuestra vida cotidiana y la resignifican como un lenguaje en permanente mutación.

Printing evolution: 1450-1500 : fifty years that changed Europe = i cinquant'anni che hanno cambiato l'Europa

Cristina Dondi · 2018

This exhibition documents the impact of the printing revolution on the economic and social development of early modern Europe. A journey of discovery which uses digital tools and innovative methods of communication to present in an accessible way tens of thousands of data collected by a large international network – coordinated by the project 15cBOOKTRADE at the University of Oxford – over the course of years of rigorous research. The exhibition highlights how, already by the year 1500, millions of books circulated in Europe, not only for the elite, as often claimed, but for everyone, including a large production of schoolbooks. In those first decades printing coincided with experimentation and enterprise. Printed books were the product of a new collaboration between various sectors of society: knowledge, technology, and commerce, with ideas spreading widely and quickly as never before. We are now able to trace their dissemination by following the movement and use of the books themselves. The Church immediately understood the invention’s enormous potential and became its early promoter. The printing evolution is one of the cornerstones of European identity because it stands for wide-spread literacy, the pursuit of knowledge, and the formation of a shared cultural heritage. Curated by Cristina Dondi (Lincoln College, Oxford), director of the project funded by the European Research Council, the exhibition encourages reflection on interdisciplinary and international collaboration (humanities and technology, universities and cultural heritage institutions), on the impact of ERC projects on society, and on the role of Oxford’s international research in Europe and the world.

El Enigma Del Oficio

Guillermo Schavelzon · 2023

El Trabajo, La Amistad, El Dinero, El Mercado, La Fidelidad, La Polémica Y La Literatura. Todos Estos Factores Que Intervienen De Un Modo U Otro En El Ecosistema Del Libro Se Conjugan En Estas Memorias De Guilermo Schavelzon Para Recorrer, A Través De Sus Recuerdos Y Encuentros Con Autores Como Ricardo Piglia, Augusto Roa Bastos, Mario Benedetti, Julio Cortázar, Gabriel García Máquez, Beatriz Guido, Quino, Juan José Saer, Juan Rulfo, Elena Poniatowska, Elsa Bornemann, Leopoldo Brizuela Y Adolfo Bioy Casares, Una Vida Repleta De Libros Y Anécdotas. Desde Sus Comienzos A Los Diecinueve Años En La Editorial De Jorge Álvarez, Pasando Por Sus Experiencias En Planeta Y Alfaguara, Schavelzon Reconstruye Un Camino Agitado, Atravesado Por El Exilio Que Lo Llevó De Un Lado A Otro Del Atlántico. Este No Es El Libro De Un Escritor Sino El De Un Testigo –reconoce–, Una Crónica Personal De Ciertas Experiencias Públicas Y Privadas Que Lo Acercaron A Algunos De Los Principales Protagonistas De La Literatura. Eso Es Cierto. Y También Es Cierto Que Señala Un Momento Clave De La Industria En El Que La Figura Del Agente Literario Se Volvió, A La Vez, Relevante Y Enigmática.

Historias latentes: Perspectivas de la fotografía en América Latina (Caleidoscópica nº 6) (Spanish Edition)

Inés Yujnovsky · 2022

<p>Las fotografías suponen una particular forma de conocer la realidad social, pero también de crearla, entiende la historiadora Inés Yujnovsky en la introducción de este libro que, en vez de considerar la fotografía como reflejo de la realidad apunta a confrontar esas ideas y abordar este lenguaje como un agente de transformación. Este volumen, que reúne trabajos de los más importantes especialistas de América, estudia el impacto de la imagen fotográfica en la sociedad y de qué modo, a su vez, los procesos culturales, políticos o económicos influyeron en las maneras de comprender, producir y hacer vincular las imágenes. Como lo sugiere el título, este libro se propone recoger algunas historias latentes de América Latina que han circulado en un mundo tensionado por los cambios y los espacios regionales y locales que les dan sentido. En cada uno de los lúcidos análisis que se incluyen aquí, entre los que se encuentran ensayos de reconocidos investigadores como Liliana Gómez, Amada Carolina Pérez Benavides, Carlos Masotta, John Mraz, Cora Gamarnik, Heloisa Espada, Sebastián Vargas Álvarez, Iván Ruiz y Verónica Tell, se analizan las experiencias y representaciones sobre las fotografías en, desde y para el continente enfocándose a su vez en la construcción y deconstrucción de la mirada.<br></p>

Susan Sontag: The Complete Rolling Stone Interview

Cott Jonathan · 2013

<p>"One of my oldest crusades is against the distinction between thought and feeling, which is really the basis of all anti-intellectual views: the heart and the head, thinking and feeling, fantasy and judgment ...and I don't believe it's true...I have the impression that thinking is a form of feeling and that feeling is a form of thinking." Susan Sontag, one of the most internationally renowned and controversial intellectuals of the latter half of the twentieth century, still provokes. In 1978 Jonathan Cott, a founding contributing editor of Rolling Stone magazine, interviewed Sontag first in Paris and later in New York. Only a third of their twelve hours of discussion ever made it to print. Now, more than three decades later, Yale University Press is proud to publish the entire transcript of Sontag's remarkable conversation, accompanied by Cott's preface and recollections. Sontag's musings and observations reveal the passionate engagement and breadth of her critical intelligence and curiosities at a moment when she was at the peak of her powers. Nearly a decade after her death, these hours of conversation offer a revelatory and indispensable look at the self-described "besotted aesthete" and "obsessed moralist." "I really believe in history, and that's something people don't believe in anymore. I know that what we do and think is a historical creation...We were given a vocabulary that came into existence at a particular moment. So when I go to a Patti Smith concert, I enjoy, participate, appreciate, and am tuned in better because I've read Nietzsche." "There's no incompatibility between observing the world and being tuned into this electronic, multimedia, multi-tracked, McLuhanite world and enjoying what can be enjoyed. I love rock and roll. Rock and roll changed my life...You know, to tell you the truth, I think rock and roll is the reason I got divorced. I think it was Bill Haley and the Comets and Chuck Berry that made me decide that I had to get a divorce and leave the academic world and start a new life."</p>

The Complete Color Harmony, Pantone Edition: Expert Color Information for Professional Results

Leatrice Eiseman · 2017

The only color guide a designer will ever need; The Complete Color Harmony, Pantone Edition has been completely updated with Pantone colors and new text.<br/><br/>The Complete Color Harmony: Pantone Edition is the latest in Rockport Publishers' best-selling Color series. This edition has been completely revised from start to finish, and now features new text by Leatrice Eiseman, executive director of the Pantone Color Institute. And the color "moods" that she writes about in each chapter are based and matched with Pantone colors. The book expands on previous editions for the most comprehensive color reference to date.<br/><br/>This edition includes information on creating special effects, as well as an entirely new section devoted to the psychology of color. Eiseman helps readers determine their best color choices and suggests why some colors may inspire their creativity while others don't. The book includes new color palette sections along with expanded and updated color trends.

Grid Systems in Graphic Design

josef-m · 1981

A grid system is a rigid framework that is supposed to help graphic designers in the meaningful, logical and consistent organization of information on a page. It is an established tool that is used by print and web designers to create well-structured, balanced designs. Rudimentary versions of grid systems existed since the medieval times, but a group of Swiss graphic designers, mostly inspired in ideas from typographical literature started building a more rigid and coherent system for page layout. The core of these ideas were first presented by Müller-Brockmann who helped to spread the knowledge about the grids thorough the world. This volume provides guidelines and rules for the function and use for grid systems from 8 to 32 grid fields which can be used for the most varied of projects, the three-dimensional grid being treated as well. Exact directions for using all of the grid systems possibe presented are given to the user, showing examples of working correctly on a conceptual level.

Michael Bierut How to Use Graphic Design (Hardback) /anglais

BIERUT MICHAEL · 2015

A monograph, manual and manifesto by one of the world's leading graphic designers. Protégé of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied careers of any living graphic designer. The 35 projects Bierut presents in this book illustrate the breadth of activity that graphic design encompasses today, his goal being to demonstrate not a single ideology, but the enthusiastically eclectic approach that has been a hallmark of his career. Each project is told in Bierut's own entertaining voice and shown through historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for over 30 years), working models and rejected alternatives, as well as the finished work. Along the way, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world. Inspiring, informative and authoritative, How to...is set to be the bible of graphic design ideas.

Off the Grid

Jo De Baerdemaeker, Jan Ceuleers, Katrien Van Haute, Richard Hollis, Jean-Michel Meyers, Hilde Pauwels, Hugo Puttaert, Katarina Serulus · 2022

Design Emergency: Building a Better Future

Alice Rawsthorn, Paola Antonelli · 2022

"Alice Rawsthorn and Paola Antonelli, two of the world's most influential design figures, meet the visionary designers whose innovations and ingenuity give us hope for the future by redesigning and reconstructing our lives, enabling us to thrive. Design Emergency tells the stories of the remarkable designers, architects, engineers, artists, scientists, and activists, who are at the forefront of positive change worldwide. Focusing on four themes - Technology, Society, Communication, and Ecology - Alice Rawsthorn and Paola Antonelli present a unique portrait of how our great creative minds are developing new design solutions to the major challenges of our time, while helping us to benefit from advances in science and technology"-- Publisher's description.

Extra Bold: A Feminist, Inclusive, Anti-racist, Nonbinary Field Guide for Graphic Designers

Ellen Lupton, Jennifer Tobias, Josh Halstead, Leslie Xia, Kaleena Sales, Farah Kafei, Valentina Vergara · 2021

Extra Bold is the inclusive, practical, and informative (design) career guide for everyone!<br/><br/>Part textbook and part comic book, zine, manifesto, survival guide, and self-help manual, Extra Bold is filled with stories and ideas that don't show up in other career books or design overviews.<br/><br/>• Both pragmatic and inquisitive, the book explores power structures in the workplace and how to navigate them.<br/>• Interviews showcase people at different stages of their careers.<br/>• Biographical sketches explore individuals marginalized by sexism, racism, and ableism.<br/>• Practical guides cover everything from starting out, to wage gaps, coming out at work, cover letters, mentoring, and more.<br/><br/>A new take on the design canon.<br/>• Opens with critical essays that rethink design principles and practices through theories of feminism, anti-racism, inclusion, and nonbinary thinking.<br/>• Features interviews, essays, typefaces, and projects from dozens of contributors with a variety of racial and ethnic backgrounds, abilities, gender identities, and positions of economic and social privilege.<br/>• Adds new voices to the dominant design canon.<br/><br/>Written collaboratively by a diverse team of authors, with original, handcrafted illustrations by Jennifer Tobias that bring warmth, happiness, humor, and narrative depth to the book.Extra Bold is written by Ellen Lupton (Thinking with Type), Farah Kafei, Jennifer Tobias, Josh A. Halstead, Kaleena Sales, Leslie Xia, and Valentina Vergara.

Super Normal Sensations of the Ordinary

Naoto Fukasawa & Jasper Morrison

Diseña: Por qué la belleza es fundamental para todo (DO BOOKS) (Spanish Edition)

Alan Moore · 2021

<p>Somos seres creativos. Nos encanta hacer cosas. Y este libro nos inspira a hacer mejores cosas por mejores razones. Es una guía para creativos, diseñadores, líderes, emprendedores y todos aquellos que quieran incorporar belleza a su vida diaria.<br></p><p>¡Son tantas las cosas que pasan desapercibidas! Realizamos muchas tareas simultáneamente, cambiamos de una pantalla a otra, trabajamos rápido. Pero ¿te has preguntado cuándo fue la última vez que hiciste una pausa para apreciar un objeto bello o un paisaje cautivador? Y sin embargo, estos son los momentos en los que nuestro espíritu se eleva.<br></p><p>El diseñador Alan Moore nos invita a reflexionar no solo sobre lo que producimos —un sitio web, una silla o un negocio—, sino también sobre el cómo y el porqué. Y nos anima a aportar valor, utilidad y belleza en aquello que hagamos. Sus reflexiones y análisis de casos de éxito te ayudarán a:<br></p><p>• Mejorar tu proceso creativo<br> • Aumentar la calidad de tu trabajo<br> • Adoptar la simplicidad, la utilidad y la honestidad como principios para crear<br> • Incorporar belleza a tu vida diaria<br></p><p>¿Y si el diseño y la belleza son la clave para crear un mundo mejor para todos? Este libro te inspirará a crear mejores cosas por mejores razones.<br></p><p>La crítica ha dicho...<br></p><p>"Este libro es una excelente guía de la esencia de la belleza, la libertad para crearla y un argumento de su poder e importancia para el alma." Tim Smit, The Eden Project<br></p><p>"Un manual tanto para crear como consumir con conciencia." CRAFTS Magazine<br></p><p>"Alan Moore nos insta a repensar no solo lo que hacemos, sino cómo y por qué." Monocle<br></p>

The Politics of Design: A (Not So) Global Design Manual for Visual Communication

Ruben Pater · 2016

Design: The Invention of Desire

Jessica Helfand · 2016

A compelling defense for the importance of design and how it shapes our behavior, our emotions, and our lives<br/><br/>Design has always prided itself on being relevant to the world it serves, but interest in design was once limited to a small community of design professionals. Today, books on “design thinking” are best sellers, and computer and Web-based tools have expanded the definition of who practices design. Looking at objects, letterforms, experiences, and even theatrical performances, award-winning author Jessica Helfand asserts that understanding design's purpose is more crucial than ever. Design is meaningful not because it is pretty but because it is an intrinsically humanist discipline, tethered to the very core of why we exist. For example, as designers collaborate with developing nations on everything from more affordable lawn mowers to cleaner drinking water, they must take into consideration the full range of a given community’s complex social needs. Advancing a conversation that is unfolding around the globe, Helfand offers an eye-opening look at how designed things make us feel as well as how—and why—they motivate our behavior.

Manual de tipografía

John Kane · 2013

Este Manual de tipografía es una introducción a todo lo que cualquier estudiante o profesional del diseño gráfico debe saber sobre tipografía para desarrollar una sensibilidad y unos conocimientos tipográficos bien fundamentados. El libro expone los principios básicos de la tipografía y principales aplicaciones mediante una equilibrada combinación de historia, teoría y práctica. Así, el lector encontrará en estas páginas desde la descripción de las partes de la letra o la clasificación de los diferentes tipos, a la explicación de cómo se compone el texto en la página o cómo funcionan los sistemas de retículas. Pero también encontrará una breve y reveladora historia de la tipografía así como numerosos ejemplos y ejercicios prácticos que pretenden ayudar a adquirir un conocimiento experiencial de la disciplina. Esta segunda edición revisa algunos contenidos de la primera e incorpora nuevos diagramas explicativos y nuevos materiales sobre la composición de textos, la elección de tipos y el uso del color. El libro se apoya además en un nuevo sitio web www.atypeprimer.com (en inglés) que alberga materiales adicionales y una serie de ejercicios prácticos.

Las leyes de la simplicidad

John Maeda

La sencillez y levedad de artilugios como el iPod han popularizado la simplicidad. Pero en ocasiones, nos vemos atrapados en una paradoja: deseamos algo sencillo y fácil de utilizar, pero que sea capaz de realizar todas aquellas cosas complejas que deseamos que haga. En Las leyes de la simplicidad, John Maeda proporciona las claves: diez leyes que equilibran la simplicidad y la complejidad en los negocios, la tecnología y el diseño, pero también en la vida, pues según Maeda este libro expresa su lucha por comprender el sentido de la existencia desde su condición de tecnólogo humanista. Escrito con los mismos principios que postula, Las leyes de la simplicidad es un libro que se lee de una sentada, divertido y audaz no sólo por su provocativo, libre y lúdico enfoque de los problemas derivados de un mundo cada vez más complejo, sino por una prosa directa y clara que encarna a la perfección la máxima ley, la número 10, que Maeda denomina LA ÚNICA: “La simplicidad consiste en sustraer lo que es obvio y añadir lo específico”. Sea usted bienvenido a esta experiencia creativa. «Las leyes de la simplicidad es una guía clara y penetrante para hacer de la simplicidad la característica primordial de nuestros productos; pero también un mapa de carreteras para construir un mundo con más sentido.» Andrea Ragnetti, Consejo de Dirección de la Royal Philips Electronics «Las leyes de la simplicidad es profundamente optimista y muy ameno, a la par que científico, como cabe esperar de Maeda. Son también las cien páginas más convincentes sobre diseño que he leído este año.» Rob Forbes, fundador de Design Within Reach

The Designer's Dictionary of Color

Sean Adams · 2017

A guide to the cultural, historical, and social meanings of twenty-seven colors, plus examples of successful usage of each as well as options for palette variations. The Designer’s Dictionary of Color provides an in-depth look at twenty-seven colors key to art and graphic design. Organized by spectrum, in color-by-color sections for easy navigation, this book documents each hue with charts showing color range and palette variations. Chapters detail each color’s creative history and cultural associations, with examples of color use that extend from the artistic to the utilitarian—whether the turquoise on a Reid Miles album cover or the avocado paint job on a 1970s Dodge station wagon. A practical and inspirational resource for designers and students alike, The Designer’s Dictionary of Color opens up the world of color for all those who seek to harness its incredible power.

What Is Black Art?

Alice Correia · 2022

<p><b>A landmark anthology on British art history, bringing together overlooked and marginalized perspectives from 'the critical decade'</b><br><br>What is Black art? This vital anthology gives voice to a generation of artists of African, Asian and Caribbean heritage who worked within and against British art institutions in the 1980s, including Sonia Boyce, Lubaina Himid, Eddie Chambers and Rasheed Araeen. It brings together artists' statements, interviews, exhibition catalogue essays and reviews, most of which have been unavailable for many years and resonate profoundly today. Together they interrogate the term 'Black art' itself, and revive a forgotten dialogue from a time when men and women who had been marginalized made themselves heard within the art world and beyond.</p>

Japan's Best Friend

Manami Okazaki · 2022

This quirky, nose-to-tail survey of Japan’s love affair with dogs explores why they have played such an important role in the country since ancient times, how they’re represented in traditional and contemporary culture alike, and which breeds are most distinctly part of the canine craze.<br/><br/>In Japan’s Best Friend, stunning photographs take readers to religious festivals and shrines that honor dog deities, to the streets of Tokyo where canines are a mainstay of kawaii culture, and inside the doors of cafés that make pup-themed latte art as well as facilities that train rescue dogs to be involved with therapy. Readers are introduced to SONY’s iconic dog robot aibo; to the loyal Akita Hachiko, whose statue is located next to the world’s busiest pedestrian crossing; and to Doge, the Shiba Inu internet sensation. The book looks at how dogs are represented in Japanese traditions, as well as the extraordinary lengths to which they are exalted within pop culture. It includes Edo and Meiji-era woodblock prints, as well as dog-centric work by Pritzker Prize-winning architects and renowned contemporary artists. Interviews with craftspeople, illustrators, and stylists offer a fascinating glimpse into the human-to-animal connection. At turns adorable, funny, informative, and uplifting, this multi-faceted celebration investigates a phenomenon that will appeal to anyone obsessed with dogs, Japan, or both.

Why Graphic Culture Matters

Rick Poynor · 2023

Slanted Magazine #42—Books

unknown author · 2023

Psicología del color

Eva Heller · 2012

Este libro aborda la relación de los colores con nuestros sentimientos y demuestra cómo ambos no se combinan de manera accidental, pues sus asociaciones no son meras cuestiones de gusto, sino experiencias universales que están profundamente enraizadas en nuestro lenguaje y en nuestro pensamiento. Organizado en 13 capítulos que corresponden a 13 colores distintos, el volumen poporciona una gran cantidad y variedad de información sobre los colores: desde dichos y saberes populares, hasta su utilización en el diseño de productos, los diferentes tests que se basan en colores, la curación por medio de ellos, la manipulación de las personas, los nombres y apellidos relacionados con colores, etc. La diversidad de este enfoque convierte a la obra de Eva Heller en una herramienta fundamental para todas aquellas personas que trabajan con colores: artistas, terapeutas, diseñadores gráficos e industriales, interioristas, arquitectos, diseñadores de moda, publicistas, entre otros.

The Design Book

· 2020

Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students

Ellen Lupton · 2014

How to Live with Objects

Monica Khemsurov, Jill Singer · 2022

American Trademark Designs

Barbara Baer Capitman · 2012

El libro del diseño

unknown author · 2025

Colorpedia - Enciclopedía del color para diseñadores

Sean Adams · 2022

Armonía cromática. EDICIÓN PANTONE

Leatrice Eiseman · 2021

Know Your Onions: Graphic Design

Drew de Soto · 2014

Logo Design Love

David Airey · 2009

Status and Culture

W. David Marx · 2022

Architectural Logos A Handbook of Architectural Marks of Identity

Counter-Print (Firm) · 2019

Louis Kahn The Importance of a Drawing

Michael Merrill · 2021

Manual de tipografía

John Kane · 2006

Identity Designed

David Airey · 2019

Creative Selection

Ken Kocienda · 2018

Logo Beginnings

Jens Müller · 2021

Logo Modernism

Jens Müller, R. Roger Remington · 2015

The packaging design book II

Julius Wiedemann 2022

Pensar con tipos

Ellen Lupton · 2020

Animal Logo: Trademarks & Symbols

Counter-Print · 2024

¿Por qué es buena esta tipografía?

Pedro Arilla · 2024

Sistemas de reticulas. Un manual para disenadores graficos

Josef Müller Brockmann · 1961

Redesigning Logos

Wang Shaoqiang · 2021

Lost Danish Treasure

Carl J. D'Silva · 2024

The Interior Design Handbook: Furnish, Decorate, and Style Your Space

Frida Ramstedt · 2020

Soft Minimal: Norm Architects: A Sensory Approach to Architecture and Design

· 2022

Architectural Digest at 100

Architectural Digest, Amy Astley · 2019

Sense of Style

Pauwels, Wim · 2024

Making Life Simpler- John Pawson

A Way of Living - Herman Miller

Articulating Design Decisions

Tom Greever · 2015

User Experience Design

Mark Wells · 2023

Universal Principles of UX

Irene Pereyra · 2023

Just Enough Research

Erika Hall · 2019

Thinking, Fast and Slow

Daniel Kahneman · 2011

Designing for Emotion

Aarron Walter

The User Experience Team of One

Leah Buley · 2013

Solving Product Design Exercises

Artiom Dashinsky · 2018

Design Is a Job

Mike Monteiro

The Cosmos of Design

Simon Kretz

Ways of Curating

Hans Ulrich Obrist, Asad Raz̤ā · 2014

"The world's most influential contemporary-art curator explores the history and practice of his craft"--

Culture Jam

Kalle Lasn · 1999

An award-winning media analyst and social critic, planner of TV Turnoff Week, offers a guide to changing current thinking to avoid the corporate media hype, shaped by brand-names, celebrities and empty gloss, that defines our modern culture. Tour.

Pensar con imágenes

Enric Jardí · 2012

Vivir del Diseño

Ana Gea · 2021

Extra Bold A Feminist Inclusive Anti-racist Nonbinary Field Guide for Graphic Designers

Ellen Lupton, Farah Kafei, Jennifer Tobias, Josh A. Halstead, Kaleena Sales, Leslie Xia, Valentina Vergara · 2021

NUEVO DISEÑO EDITORIAL

WANG SHAOQIANG · 2022

The History of Graphic Design. 40th Ed

Jens Müller · 2022

The Package Design Book

Julius Wiedemann, Pentawards · 2017

Cincuenta y tantos consejos sobre tipografía

Color en el arte y el diseño

Laura Perryman · 2021

Book of Branding A guide to creating brand identity for startups and beyond

Radim Malinic · 2019

Type Book

From Japan Graphic Design from Japan

Counter-print · 2015

The Omnivores Dilemma

Michael Pollan · 2007

Food Power: The Rise and Fall of the Postwar American Food System

Bryan L. McDonald · 2016

Star Gazing: Hollywood Cinema and Female Spectatorship

Jackie Stacey · 1993