Market Your Mind
Los libros de marketing que nadie te va a recomendar en la universidad, pero que van a cambiar la forma en que ves todo. Desde el lujo que se construye en secreto hasta la psicología detrás de por qué deseas lo que deseas. Cultura, storytelling, fashion, creatividad y la mercadotecnia que convierte marcas en obsesiones.
Items in this hypelist
Fashion

Fabric for Fashion: The Swatch Book Revised Second Edition
Fabric for Fashion: The Swatch Book Revised Second Edition
'This updated version of the bestselling Fabric for Fashion: The Swatch Book, includes additional swatches, new close-up photography to show fabrication, yarn windings as well as finished fabric swatches and more!<br/><br/>This unique resource with 142 swatches and yarns of the most recognized and widely used varieties of fabric encourages consideration of not just fabric’s aesthetic appeal but also their structure, feel and weight. Natural fabrics such as cottons, silks, wools and linens are included, as are a wide range of manmade ones including alternative plant fibers like bamboo and hemp.<br/><br/>With accompanying information on fabrication, weights, and construction, this book will help student fashion designers to make informed textile choices based upon an understanding of raw materials together with the processes that make up a fabric.

Textilepedia /anglais
Textilepedia /anglais
The Textile Manual is an encyclopaedia of textile information, from material to yarn, from fabric structure to the finishing process. Encompassing practical tips for a range of textiles and detailed visuals, this ultra-accessible manual is the perfect companion for fashion aficionados and aspiring fashion designers.
Lessons from Madame Chic
Jennifer L. Scott • 2012
At Home with Madame Chic
Jennifer L. Scott • 2014
Fabric for Fashion The Complete Guide Second Edition
Clive Hallett • 2022
The Fabric of Cultures Fashion, Identity, Globalization
Amy Harriet Winter • 2008
Marcas de moda. Marcar estilo desde Armani a Zara
Mark Tungate • 2005
Moda y Retail De la Gestión Al Merchandising
Dimitri Koumbis • 2015
Moda al Descubierto Cómo Comenzar y Administrar tu Propio Negocio de Diseño de Moda
Jennifer Lynne Matthews • 2012
Crear y gestionar una marca de moda
Toby Meadows • 2009
La Gestión de Las Empresas de Moda
Salvo Testa • 2007
The Thoughtful Dresser The Art of Adornment, the Pleasures of Shopping, and Why Clothes Matter
Linda Grant • 2010

Fashion and Its Social Agendas
Diana Crane • 2012
Deluxe: How Luxury Lost Its Luster
Dana Thomas • 2019
Psicología del deseo

The Choice Factory
Richard Shotton • 2018
Buyology Truth and Lies About Why We Buy
Martin Lindstrom • 2010
Alchemy The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
Rory Sutherland • 2021
Cultura y tendencias

The Culture Code The Secrets of Highly Successful Groups
Daniel Coyle • 2018
The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell • 2006
Branding & Identidad Visual
Brandoffon: El Branding del futuro
Andy Stalman • 2014
Logo Design Love
David Airey • 2026

The branding method
Carolina Kairos • 2022
The Brand Gap
Marty Neumeier • 2009
Color, imagen & estética
Color and Light A Guide for the Realist Painter
James Gurney • 2010

Interaction of Color
Josef Albers • 2013
The Secret Lives of Color
Kassia St. Clair • 2017
Imagen personal & estilo
Capture Your Style Transform Your Instagram Photos, Showcase Your Life, and Build the Ultimate Platform
Aimee Song • 2016
Trinny and Susannah Take on America: What Your Clothes Say About You
Trinny Woodall • 2006
You Are What You Wear
Jennifer Baumgartner • 2012
The Curated Closet
Anuschka Rees • 2016
Marketing & Negocios
Marketing Made Simple
Donald Miller • 2020
Esto es marketing
Seth Godin • 2019
El método Lean Startup cómo crear empresas de éxito utilizando la innovación continua
Eric Ries • 2019
La Vaca Púrpura Diferénciate Para Transformar Tu Negocio
Seth Godin • 2022










